Offer Your Products And Services So Your Prospects Buy them... Now!
Be Able To Sell, You Have To Be Able To Write.
Do your prospective customers toss your advertising package away
without a second glance? You know that your product is valuable. You
know that people need it. But to make them buy you must create an
offer that sells immediately!
Cash Copy can help you further develop the skills and marketing
abilities you already possess-in order to build your sales and
profit. Skills that will transform your ads, flyers, postcards, and
cover letters into ads that convince customers and pull orders.
Here's what you'll discover
when you get your hands on Cash Copy:
The 21 biggest
copywriting mistakes you're making - and how to avoid them!
How to turn your copy
around so it's about your prospect... and not about you!
Why you must turn
product features into benefits that get people to buy-again and
How to get and use
testimonials to your fullest advantage.
Thousands of businesses
of every kind all around the world are already profiting from this
book. Created by Dr. Jeffrey Lant, renowned marketing consultant and
marketer, Cash Copy gives you the facts you need to win. You can
start producing "cash copy" of your own - right away! Copy that
turns prospects into buyers.
Dr. Lant, a former lecturer at
Boston College and Harvard University, will teach you precisely how
Turn every word, every
line, each paragraph and page into hooks that motivate prospects
and compel them to buy.. .NOW!
Stop wasting marketing
Develop repeat buyers.
Run a client-centered
Meet your competitors
head on... and blast them right out of the water!
teasers, headlines, and opening paragraphs that compel prospects
to read your ads - And buy your offer!
Cash Copy is not a book
to be read lightly and shelved. It is one you'll want to use each
time you create or update any of your marketing documents. Cash Copy
tells you what to do and why.
Why do you need Cash Copy?
Here's what a few readers of earlier editions have said:
"I truly enjoy your
straight-forward, no-nonsense approach. You truly deliver what you
say you will."
"Undoubtedly, this is the best book I have ever read pertaining to
any aspect of business... The book should be an integral aspect of
"Since using your ideas found in Cash Copy my mailing response has
increased from 1.9% to 17.7%!"
100% Money-Back Guarantee. We guarantee that you will be totally
delighted with this book. But, if for any reason you are not, simply
return it within 60 days for a complete refund. Your satisfaction is
You're spending thousands... maybe even tens of thousands of
dollars... producing your marketing communications... flyers, ads,
cover letters, brochures, etc. And you know what happens to 90% of
them: THEY'RE TRASHED IMMEDIATELY. You can keep hoping that this
madness will stop... or you can get CASH COPY and find out exactly
what you need to know to get your marketing communications to do
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into repeat buyers NOW... not
tomorrow, not next week.
CASH COPY is 480 pages
of dynamite. Read it and become successful. Don't read it and play a
very dicey game with your chances of business success.
RM171.00 (US$45.00) postpaid
order by mail or fax, please copy, print, fax or mail this Order
Please read the
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