AL STERN'S

MAIL ORDER DEALER'S

ADVERTISING RATE MANUAL

Do you have some tempo products to sell? ... "Where do you advertise m order to get the best results? ...

THE ANSWER

....The answer lies in AL STERN'S NEW MAIL ORDER DEALER'S
ADVERTISING RATE MANUAL. This huge 120pg publication shows
you the magazines and newspapers that are suitable for mail order selling. PLUS, it gives you circulation figures... advertising rates for display and classified... complete addresses and closing dates.

But, more than that... Al Stern has taken all of the suitable publications and grouped them by subject. For example you can look under TRAVEL and find all of the publications that reach people who are interested in travel.

REACH CUSTOMERS...

Want to reach hobbyists?... What hobby?... Photography?... great!...
you will find the publications that are geared to the photo hobbyist.
Other hobbies? Sure! If they have publications... they are listed. Easy
to find exactly what you want.

Al Stern prepared the first edition of his M. O. Dealer's Ad Rate Manual
15 years ago. Before that, mail order dealer's had to sift thru thousands of publications, large and small and really work to determine the one that would be best to advertise in.

PRESTO!... Now with his latest 7th edition Al has made it easy for you as a mail order dealer to locate exactly the publications you need for your advertising. PLUS, he gives you all the quick facts that you need to know... saves you time and effort!

1000 PUBLICATIONS...

Over 1,000 newspapers and magazines that are suitable for Mail
Order Advertising are listed in this 7th Edition. Perhaps you've had an
older edition in the past. Why do you need this latest edition? Nearly
50% of the publications have had changes since the last edition...
either their address... circulation... ad rates... closing dates. Without
this latest edition you are really working in the dark.

This Manual will save wasted advertising dollars and locates the
best publications for quick results.

You can rely on Al Stern's 25 years of experience as a mail order Advertising Account Executive to select suitable mail order advertising publications. There are several thousand newspapers published in the United States. But, Al lists only a handful in his Manual. Why? Because he has selected only those suitable for Mail Order Advertising.

BEST RESULTS...

You want results when you advertise! The first step to getting results is
to be sure that your ad appears in a publication whose readers are mail
order BUYERS. If you have had poor results in the past from your advertising perhaps you have been using the wrong publications. Let Al Stern give you a hand. Get the 7th edition of AL STERN'S MAIL ORDER DEALER'S ADVERTISING RATE MANUAL. The facts and figures you need are right here.

A "MUST HAVE" Item For Every Mailorder Dealer!

AL STERN MAIL ORDER DEALERS can save and MAKE MONEY by advertising in the right publications, at the right times and knowing how to get the most for their Advertising Dollar!

GUARANTEE MONEY BACK GUARANTEE? 

Of course! Get this new Manual in your hands. Examine it and if you
are not completely satisfied just return it in good condition within 30
days for a Full Refund. You need this new STERN MANUAL... get your
copy right now! 

....."I Guarantee that you will get your money's worth from my
new MAIL ORDER DEALER'S ADVERTISING RATE MANUAL."

AL STERN

"Life is always on the side of the person who has a desire so very strong that it becomes a need. It does not matter whether the thing you need is good or bad, right or wrong. God or the life force or your mind does not discriminate. The Power within is totally neutral."

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