DIRECT MAIL
SUCCESS
GUIDELINES
An amazing collection of invaluable
tips, guidelines and 'truths' gathered from ten years of hands-on
experience. By Van Gogh. This amazing book can help you to avoid
the costly pitfalls and response-killing mistakes in your
marketing program. A must-read book for all in direct mail.
A Copyright License giving
you the legal right to reprint and resell this best seller in your
state/country is available for an additional
US$12,000. You
become the Publisher and Prime Source. You keep ALL your
profits!
A Translation License is also
available at the same price. Write in for the details.
#804
................................................................
RM57.00 (US$15.00)
THE
SUCCESS HOW-TO'S OF MONEY-MAKING DIRECT MAIL
You'll know what the experts know when you finish reading this
dynamic book.
Discover,
understand and immediately put to use the success strategies and
techniques that generate BIG direct mail profitable orders.
LEARN Techniques like:
-
constructing your offer,
-
choosing the format likely to induce prospect intrigue and
involvement,
-
how to find, select and use the most responsive mailing lists,
-
how to test, when and why,
-
and how to do your copy, order form and envelope for best
responses.
You'll know what works and what doesn't in direct mail. And you'll
begin writing and designing direct mail packages that will make
you one of the mail order "big boys".
RECOMMENDED FOR: Mail order operators determined to maximize
direct mail profits.
More Info...
#1744
.......................................................... RM60.80 (US$16.00) postpaid
HOW YOU CAN
WRITE WINNING SALES LETTERS
 Finally, in one easy-to-read,
easy-to-understand book you can have at your fingertips...THE
SECRETS OF SALES LETTER COPYWRITING!
You'll discover how to take everyday
words, then twist, turn and manipulate them into gut-wrenching
motivational phrases. You'll learn numerous techniques to improve
response, and common mistakes that hurt response.
And, you'll learn how to virtually
force the prospect to read your letter, how to effectively use
command and suggestive copy, attention-getters, bulleted benefits,
testimonials, white space and so much more.
Bound into your portfolio will be a
MASTER SALES LETTER CHECKLIST that you can immediately use to begin
writing effective, order-pulling sales letters. You'll also receive
absolutely free a SAMPLE SALES LETTER PORTFOLIO.
Study and learn from the techniques
the author has used in actual sales letters for real clients. You'll
use this sample portfolio repeatedly to develop and enhance your
letter writing skills.
More info...
#1745
...........................................................
RM68.21 (US$17.95) postpaid
DIRECT MAIL
PROFITS
 By Van Gogh. Discover the success
techniques and strategies in mail success. Anyone, any firm working
on a tight budget can use the mail to generate big profits.
Direct mail is effective target
selling for retailers, marketers and any service-oriented business
locally, nationwide or worldwide.
Topics include how to prepare a
money-making direct mailing - sales letters, literatures, order
form, envelopes, mailing list, test-mailing, and using the post to
make-save money.
A Copyright License giving you
the legal right to reprint and resell this book in your
state/country is available for an additional US$12,000. You
become the "Publisher" and "Prime Source". You keep ALL your
profits!
A Translation License is also
available for US$12,000. Details with order.
#EB300
......................................................... RM57.00 (US$15.00)
"Whatever knowledge may mean to you, it is for
everyone. This is the intention of nature. That is why every baby is
born equipped with all the knowledge, intuition, and awareness it
needs to survive and thrive in the world."
- Van Gogh
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